If you were asked to name the most exciting advancements showcased at the CES tech trade show, tires probably wouldn’t be at the top of your list. After all, they are often overlooked compared to electric cars and autonomous driving. But times are changing.
Goodyear Tire & Rubber, a leading tire manufacturer, is making a bold statement by joining the Las Vegas show. With Chris Helsel, the company’s Chief Technology Officer, leading the way, Goodyear is set to introduce a range of groundbreaking digital technologies for tires.
In a recent interview with _, Helsel emphasized that tires are the only part of a car in direct contact with the road – a statement that needs no explanation. Goodyear’s tire intelligence tools are equipped with sensor technology that can provide crucial data to improve both efficiency and safety while driving.
To further support this effort, Goodyear has announced a partnership with ZF, a renowned German automotive systems supplier. By integrating Goodyear’s SightLine suite with ZF’s Cubix chassis control system, tire temperature, pressure, and wear information can be utilized to minimize hydroplaning on wet roads. This cutting-edge system allows for a real-time assessment of tire conditions, facilitating a safer driving experience.
The days of considering tires as mere chunks of rubber are long gone. Goodyear’s presence at CES signifies a new era of innovation in the automotive industry. As we look towards the future, it becomes increasingly evident that tires play a crucial role in shaping the driving experience.
Revolutionizing Tire Technology: Goodyear’s Innovative Advancements
Goodyear, a renowned pioneer in tire manufacturing, continues to push the boundaries of innovation. Their latest breakthroughs involve the integration of cutting-edge technology into their tire systems. By collaborating with industry leaders and research organizations, Goodyear aims to enhance performance, safety, and overall driving experience.
State-of-the-Art Sensor Technology
Goodyear’s ingenious approach involves incorporating a sensor, about the size of a quarter, within their tires. This remarkable sensor boasts an impressive range of features, including advanced computing capabilities and a long-lasting battery that surpasses the average lifespan of a tire.
Collaboration with TDK for Robust Tire Sensing Systems
In a groundbreaking collaboration with TDK, Goodyear combines its esteemed tire expertise with TDK’s prowess in software, sensors, and electronic components. This partnership aims to expedite the development of “robust tire sensing systems.” By leveraging the strengths of both companies, Goodyear is poised to revolutionize tire monitoring and intelligence.
Embracing Autonomous Trucking Innovation
Goodyear has taken a step further towards embracing autonomous trucking by partnering with Gatik, a prominent autonomous trucking company. As part of this significant agreement, Goodyear plans to integrate Gatik’s remarkable SightLine technology into a major portion of their autonomous fleet in the United States and Canada. This move sets the stage for a future where cutting-edge tire technology seamlessly complements autonomous driving systems.
Uniting Forces with TNO for Enhanced Safety
Through a fruitful collaboration with TNO, a Dutch research organization, Goodyear is shaping the future of automotive safety. By introducing “tire intelligence technology” into automotive anti-lock braking systems, Goodyear aims to reduce stopping distances and mitigate the risk of collisions. Their research showcases how including information about tire type and wear can contribute to a reduction of up to 5.75 feet in stopping distance, potentially preventing accidents in critical situations.
Goodyear’s unwavering commitment to innovation shines through their recent advancements in tire technology. With groundbreaking sensor integration, strategic collaborations, and a relentless pursuit of safety improvements, Goodyear is redefining the future of automotive engineering. Stay informed as Goodyear continues to drive the industry forward with cutting-edge solutions.